Bally SS18 Campaign

Bally SS18 Campaign
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Introducing the Bally Spring Summer 2018 Campaign

Marking a reset, the Spring Summer 2018 campaign shot by acclaimed American photographer Colin Dodgson presents a refined sportswear aesthetic that reflects the late 1970s and early 1980s. The retro-chic collection of men's and women's bags, shoes and ready-to-wear inspires a narrative of the everyday, set in place through the collection's timeless pieces that have a unique authenticity and easiness.

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Bally SS18 Campaign
Bally SS18 Campaign

Marking a reset, the Spring Summer 2018 campaign shot by acclaimed American photographer Colin Dodgson presents a refined sportswear aesthetic that reflects the late 1970s and early 1980s. The retro-chic collection of men's and women's bags, shoes and ready-to-wear inspires a narrative of the everyday, set in place through the collection's timeless pieces that have a unique authenticity and easiness.

Bally SS18 Campaign
Bally SS18 Campaign

Shot in London, the campaign's focus on the collection is courtesy of Ben Kelway's art direction. Longtime collaborator Jonathan Kaye returns, setting the scene for both models as they show off the Bally Spring Summer 2018 collection.

Discover the Collection